AND THE ISPO ECO RESPONSIBILITY AWARD GOES TO … 07.02.10

For the first time, ISPO offered eco-friendly and sustainable brands a designated platform. Quiksilver, Roxy, Völkl, Burton and Billabong introduced their exclusive eco-lines along with highlights from their latest collections by brands like Patagonia and Teko Socks. Eco-conscious newcomers included: Bleed, Imagine Surfbrands and Oh! Beenie. The 7sky girls, Cira Riedel and Coco Tâche from 7sky Magazine, launched 7skygreenroom.com an Eco Surf, Skate and Snow eCommerce platform to promote green products. 5% of the turn over will be allocated to various foundations. The idea is to inform and inspire visitors to lead more
 environmentally friendly lives. Their new e-commerce website 7skygreenroom.com. Sustainable production and operation has become an important issue throughout the sporting goods industry. The presentation of the second ISPO Eco Responsibility Awards not only focused on the ecological aspects of the products, the jury also examined the sustainability of the overall manufacturing concept. The entries were evaluated according to key ESPA criteria set by TU Munich in cooperation with internationally accredited experts. They include the following areas: logistics, production, eco-compatibility, application, company culture, and CSR. From each of the categories Hardware Ski, Hardware Snowboard, Accessories and Fabrics and Fibers the jury selected one extraordinary product innovation, and due to the overwhelming variety and quality of the entries two winners in the category Textile. The Footwear category did not yield a product satisfying the high ecological standards of the award, thus this year no prize will be awarded in this category. Highlights include;

Winner Hardware Snowboard – Atomic Poacher Premium Renu. Atomic impressed the jury with its eco-friendly split board. The touring snowboard is made with a popular wood core and specially bonded ash wood. A portion of the fibreglass content was replaced with layers of jute, which is not only sustainable but also lighter. The design is applied with water based topcoat lacquer. It takes only three minutes to put the two board parts together to form an agile Freeride board, able to keep up with the performance of conventional snowboards.

Winner Accessories – Edelrid Kite. The climbing rope "Kite" was developed for advanced athletic requirements and conforms to the strict bluesign standard. The rope is also ultra-light, very supple and features a small diameter.

Winner Textile – Pyua Climate 2L Padded Man Jacket and Pants Pyua impressed eco-conscious Freeriders with its jacket and pants combination "Climate 2L Padded". Like all of the brand’s apparel the jacket and pants are made exclusively from recycled material and are also fully recyclable. The use of Sympatex membranes ensures the technical functionality. All materials are produced without toxic poly-tetrafluorethylene, better known as Teflon. The outfit features organic, rounded pattern, and Pyua’s colour selection of rather muted shades was inspired by nature.

Winner Textile (2) – Patagonia W´s R3 HiLoft Hoody The fleece jacket "W´s R3 HiLoft" is one of many eco-friendly products manufactured by the Canadians: it is made almost entirely of recycled and recyclable Polartec materials. In addition, the lightweight, warm jacket is bluesign certified. This means that the production process was evaluated to determine the use of resources, level of consumer protection, water and air pollution, and working conditions. The jury was not only impressed by the jacket, but also by Patagonia’s long-time continuing, successful overall concept.

Winner Fabrics & Fibres – Lenzing Fibers Tencel Austrian textile manufacturer Lenzing Fibres distinguished itself thanks to an integral sustainability concept extending from raw materials, use of resources, to electro mobility in company facilities. “Tencel” is made of Eucalyptus cellulose and is used, for example, in t-shirts as an alternative to cotton. The advantage of Eucalyptus is fast growth and low use of water and growing space. Lenzing guarantees that the plants are grown without genetic engineering and use of pesticides. Last but not least, the “Tencel” fibre is biodegradable, characteristic for genuine, eco-friendly bio-fibers.


07:14PM / Torquay / Vic / Aus